The Vineyard Brand Consultancy

East-West Seed Philippines

GROWING WITH PURPOSE

East West Seed

Overview:

One of the biggest vegetable seed companies in Asia, East-West Seed wanted to firm up their brand presence and credibility through an effective PR campaign.

What we did:

  • Editorials
  • Media Events
  • Influencer Marketing

As seen in:

Manila Bulletin 1
MSN 1
BusinessMirror 1
Manila Standard 1
Manila Times 1
Daily Tribune 1
The Philbiz News 1
Metro Cebu News 1

Media Event

WhatsApp Image 2022-03-11 at 11.24 2
WhatsApp Image 2022-03-11 8

Influencer Marketing

PapamFam ni Nicole Hyala

PapamFam ni Nicole Hyala​
PapamFam ni Nicole Hyala​2

Chef Jackie Ang Po

Chef Jackie Ang Po
Chef Jackie Ang Po2

Results

East-West Seed Philippines has created more buzz in 2021 with stories that focused on its various initiatives and campaigns, as well as an event in celebration of the International Year of Fruits and Vegetables, and World Food Day. The company garnered a total of 7.5B impressions in 2021, with over 60 pickups from both print and online, and across 35 relevant media outlets.